Holistic Website Consultancy

4 Steps to improved web site performance

We follow a four-step plan to help improve your web site performance:

• Introduction
• Evaluation
• Action
• Monitor

1. Introduction

In order for us to provide the most benefit to our clients, we need to understand the goals and aspirations you have for your web site. As part of the Introduction Step, we develop an awareness of your business and:

• its online goals and aspirations
• identify constraints
• identify current conversion rate
• identify target conversion rate for future

2. Evaluation

In the evaluation step, we analyse your web site's current performance and provide feedback via detailed reports on problems that may be impacting performance, including:

• usability problems and bottlenecks resulting in site abandonment
• accessibility issues
• ineffective content and copywriting
• poor search engine visibility or Pay Per Click (PPC) campaigns

3. Action

During the Action Step, we work with you and your web development team to put solutions in place to improve the performance of your web site.

These solutions may include:

• providing design advice and new page mockups
• updating content for improved copywriting and search engine optimisation
• regular server log analysis and report
• regular search engine ranking analysis and report
• link partnership advice
• affiliate programme advice
• web design implementation advice and review
• affiliate management

4. Monitoring

During the Monitoring step, we continually monitor and report the performance of your web site using a number of recognised metrics and implement solutions to maintain and improve performance.

Our team of mentors are experts in the fields of:

• web site strategy development
• usability and accessibility
• clickstream tracking and analysis
• web design and branding
• search engine optimisation and marketing
• static and dynamic web site development
• web site and application testing

How can we offer such a cost effective solution?

Rather than use full-time staff in house who may not have the breadth of skills necessary to improve your web site's performance, our mentors are available around the clock to:

• analyse the performance of your web site
• answer your questions regarding web site strategy
• develop solutions for more effective tracking of web site performance.
• provide advice on improving your web site performance

Firstly, our consultants are experts in their field. This means that they are able to apply their knowledge to your business and application domain very effectively. You'll no longer need to trawl the Internet for solutions that are difficult to apply to your problem or application domain..

We also use the most up-to-date tools and techniques, guaranteed to get results, to help improve the performance of your web site saving you time and expense.

Need more information...

More details of our web strategy consultancy service are available.

If you are interested in receiving further information regarding our consultancy services or have any questions, please contact us.