CartRecommended Reading
The following books and ebooks provide invaluable information related to web site accessibility, usability, search engine optimisation and marketing.
Our resources section also contains links to essential information related to these fields. Our tools of the trade section includes tools to assist you improve your web site.
Web Standards
Designing with Web Standards by Jeffrey Zeldman
This guide to web standards - writing code once for use on today's and future browsers - provides code snippets and web site examples of compliant code in use so that when done correctly all web sites look the same regardless of the browser.
Call To Action by Bryan Eisenberg and Jeffrey Eisenberg
Are you ready for a call to action?
Amazon UK | Amazon USADefensive Design for the Web: How to Improve Error Messages, Help, Forms, and Other Online Crisis Points by 37 Signals
Save sales by preventing web site errors from happening to your customers - the top reason impatient customers bail out.
Amazon UK | Amazon USAEric Meyer on CSS: Mastering the Language of Web Design by Eric Meyer
This practical guide to CSS provides easy-to-follow projects that go beyond the basics to present solutions to design problems on web pages.
Accessibility
Building Accessible Websites by Joe Clark
A guide to building Web sites that are accessible on nearly every device to nearly every visitor, even those with disabilities. It teaches developers how and why to use accessibility techniques, with an emphasis on phrased accessibility that scales to the needs of different Web sites' strategies appropriate for small, medium and large budgets and sites. It takes a look at successful accessibility initiatives taken by Web developers, showing "before and after" examples.
Usability
Net Words: Creating High-impact Online Copy by Nick Usborne
This book shows ecommerce professionals how to harness the power of the written word to differentiate their businesses, build closer relationships with their customers and close more sales.
Speed Up Your Site: Web Site Optimization by Andrew B King
Optimize your web site--using techniques in this book, your web pages will pop onto the screen faster, keeping users longer!
Don't Make Me Think!: A Common Sense Approach to Web Usability by Steve Krug
Usability design is one of the most important though often least attractive tasks for a Web developer. In Don't Make Me Think, author Steve Krug lightens up the subject with good humour and excellent to-the-point examples.
The Design of Sites: Principles, Processes and Patterns for Crafting a Customer-centered Web Experience by Douglas K.Van Duyne, James Landay, Jason I. Hong
Usability design is one of the most important though often least attractive tasks for a Web developer. In Don't Make Me Think, author Steve Krug lightens up the subject with good humour and excellent to-the-point examples.
Submit Now: Designing Persuasive Websites by Andrew Chak
Usability is not enough. This book shows what it takes to design a site so browsers become buyers- the ultimate measurement of success for an e-commerce site.
Please Ring Bell For Service by Kim Krause, edited by Bill Slawski
Tired of 20 books laying all over desk searching for design help for your online business website?
Have you ever wished there was one place that contained a list of everything you need to know to make your web store user-friendly?
What is causing those mysterious low sales leads?
Please Ring Bell For Service is better than all your yellow post-it notes and long lost responses to questions you know asked in web design forums somewhere. Now you can have a checklist to follow! You can re-use it or share it with your web designer or development team. Each item is worthy of being added to an overall set of website guidelines written specifically for your website.
This eBook covers Standard Elements, Architecture and Navigation, Content, Forms and Error Tolerance.
