Editorial Content Review

In order to attract as many visitors as possible and ensure that they return to your web site regularly, you need to capture their interest and effectively communicate with them.

Your web site may need to have an informal style or a professional, business style depending on your target market. Making sure that your editorial content meets your visitor's expectations is vital.

The Editorial Report suggests improvements that you can make to improve the readability of the text on your web site using the following analysis techniques:

• Proofreading
• Copyediting
• Rewriting

Proofreading is sentence level editing and correcting errors in grammar, spelling, punctuation, spacing, and capitalization.. Our report makes sure that the vocabulary on your website is correct and appropriate for your target market, checks for run-on sentences and sentence fragments.

Copyediting is paragraph level editing; checking for ambiguities, redundancies, and excessive wordiness. The report will suggest the rephrasing of awkward or unclear sentences and paragraphs to ensure a clear, consistent style appropriate for the intended audience.

Rewriting is document level editing and consists of suggestions for the rewriting and reorganisation of your website text to ensure its overall coherence, readability, and clarity. We check for missing information and inconsistencies in the logical flow, and make suggestions as to how it can be improved and how it can better serve its purpose.